Marketing
2025
Branding, Motion, UI/UX
www.klavio.com
The Challenge
As eCommerce continues to scale in 2025, brands are investing heavily in paid traffic — but many are underutilizing their most profitable channel: email marketing.
Despite having traffic and customers, revenue from retention remained inconsistent.There was no structured lifecycle marketing, limited segmentation, and missed automation opportunities inside Klavio. Email campaigns were being sent, but without strategy, personalization,yo syste
What is The Goals
-
Increase Email Conversion Rate
The store was generating traffic, but email-attributed revenue was underperforming. -
Improve Abandoned Cart Recovery
We aimed to recover lost revenue using optimized abandoned cart flows. -
Build Strong Customer Retention
We focused on increasing repeat purchase rate through post-purchase and win-back flows.
The Result
After implementing a structured Klaviyo strategy, automation flows, and segmentation system, the brand experienced measurable revenue growth within the first 60–90 days. Our focus was not just engagement — but revenue impact.
32%
Email-Attributed Revenue
21%
Abandoned Cart Recovery
18%
Increase in Repeat Purchase Rate